It's Color / It’s Color Cream Based Permanent Color

It's Color

It's Color Cream Based Permanent Color

It’s Color Cream Based Permanent Color

Permanent Color Cream

Complete coverage of white hair for intense and brilliant results, combined with maximum protection of skin and hair integrity. Unique protection and cosmeticity that leave room for the best interpretation of color through a great variety of classic and original reflexes.

BENEFIT

Permanent cream color for bright, long lasting and stable colors. Maximum protection of the integrity of skin and hair but at the same time lightening result up to 4/5 levels with 100% coverage of white hair.

Great variety of classic and original nuances that give precise, vibrant reflections without any toning for an intense and brilliant result. It does not drip, does not stain, does not irritate and in addition to precise and visible application, it is also easy to rinse.

SIZE

Single format 150ml.

Categories: , ,

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LINE PRODUCTS

IT'S COLOR 6.5 - 6RM dark auburn blonde
IT'S COLOR 6.5 - 6RM dark auburn blonde
IT'S COLOR 7.16 - 7AR medium ash red blonde
IT'S COLOR 7.16 - 7AR medium ash red blonde
IT'S COLOR 6.41 - 6KA dark copper gold blonde
IT'S COLOR 6.41 - 6KA dark copper gold blonde
IT'S COLOR 6.16 - 6AR dark ash red blonde
IT'S COLOR 6.16 - 6AR dark ash red blonde
IT'S COLOR neutral
IT'S COLOR neutral
IT'S COLOR 5.16 - 5AR light ash red brown
IT'S COLOR 5.16 - 5AR light ash red brown
IT'S COLOR 4.41 - 4KA medium copper gold brown
IT'S COLOR 4.41 - 4KA medium copper gold brown
IT'S COLOR 5.62 - 5RV light red violet brown
IT'S COLOR 5.62 - 5RV light red violet brown
IT'S COLOR 3.16 - 3AR dark ash red brown
IT'S COLOR 3.16 - 3AR dark ash red brown
IT'S COLOR 3.62 - 3RV dark red violet brown
IT'S COLOR 3.62 - 3RV dark red violet brown
IT'S COLOR 6.0 - 6N dark blonde
IT'S COLOR 6.0 - 6N dark blonde
IT'S COLOR 7.01 - 7NA medium soft ash blonde
IT'S COLOR 7.01 - 7NA medium soft ash blonde
IT'S COLOR 2.0 - 2N natural black
IT'S COLOR 2.0 - 2N natural black
IT'S COLOR Dark Brown Chocolate 3.7 - 3M
IT'S COLOR Dark Brown Chocolate 3.7 - 3M
IT'S COLOR 4.3 - 4G medium gold brown
IT'S COLOR 4.3 - 4G medium gold brown
IT'S COLOR 10.0 - 10N lightest blonde
IT'S COLOR 10.0 - 10N lightest blonde
IT'S COLOR 9S very light sand blonde
IT'S COLOR 9S very light sand blonde
IT'S COLOR 9.0 - 9N very light blonde
IT'S COLOR 9.0 - 9N very light blonde
IT'S COLOR 8.33 - 8GG intense light golden blonde
IT'S COLOR 8.33 - 8GG intense light golden blonde
IT'S COLOR 5.41 - 5KA light copper gold brown
IT'S COLOR 5.41 - 5KA light copper gold brown
IT'S COLOR 8.41 - 8KA light copper gold blonde
IT'S COLOR 8.41 - 8KA light copper gold blonde
IT'S COLOR 7.41 - 7KA medium copper gold blonde
IT'S COLOR 7.41 - 7KA medium copper gold blonde
IT'S COLOR 8.0 - 8N light blonde
IT'S COLOR 8.0 - 8N light blonde
IT'S COLOR 8.01 - 8NA light soft ash blonde
IT'S COLOR 8.01 - 8NA light soft ash blonde
IT'S COLOR 9.01 - 9NA very light soft ash blonde
IT'S COLOR 9.01 - 9NA very light soft ash blonde
IT'S COLOR 3.0 - 3N dark brown
IT'S COLOR 3.0 - 3N dark brown
IT'S COLOR 1B Blue black
IT'S COLOR 1B Blue black
IT'S COLOR 5.01 - 5NA light soft ash brown
IT'S COLOR 5.01 - 5NA light soft ash brown
IT'S COLOR light sand blonde 8S
IT'S COLOR light sand blonde 8S
IT'S COLOR 4.0 - 4N medium brown
IT'S COLOR 4.0 - 4N medium brown
IT'S COLOR light brown Chestnut 5.7 - 5M
IT'S COLOR light brown Chestnut 5.7 - 5M
IT'S COLOR 5.0 - 5N light brown
IT'S COLOR 5.0 - 5N light brown
IT'S COLOR medium sand blonde 7S
IT'S COLOR medium sand blonde 7S
IT'S COLOR 6.01 - 6NA dark soft ash blonde
IT'S COLOR 6.01 - 6NA dark soft ash blonde
IT'S COLOR 7.0 - 7N medium blonde
IT'S COLOR 7.0 - 7N medium blonde
IT'S COLOR 5.43 - 5KG light copper gold brown
IT'S COLOR 5.43 - 5KG light copper gold brown
IT'S COLOR 5.4 - 5K LIGHT COPPER BROWN
IT'S COLOR 5.4 - 5K LIGHT COPPER BROWN
IT'S COLOR 8.43 - 8KG light copper gold blonde
IT'S COLOR 8.43 - 8KG light copper gold blonde
IT'S COLOR 7.44 - 7KK medium rich copper blonde
IT'S COLOR 7.44 - 7KK medium rich copper blonde
IT'S COLOR 6.6 - 6R dark red blonde
IT'S COLOR 6.6 - 6R dark red blonde
IT'S COLOR 9.3 - 9G very light gold blonde
IT'S COLOR 9.3 - 9G very light gold blonde
IT'S COLOR medium brown date 4.7 - 4M
IT'S COLOR medium brown date 4.7 - 4M
IT'S COLOR 6.43 - 6KG dark copper gold blonde
IT'S COLOR 6.43 - 6KG dark copper gold blonde
IT'S COLOR 7.3 - 7G medium gold blonde
IT'S COLOR 7.3 - 7G medium gold blonde
IT'S COLOR 6.3 - 6G dark gold blonde
IT'S COLOR 6.3 - 6G dark gold blonde
IT'S COLOR 5.3 - 5G light gold brown
IT'S COLOR 5.3 - 5G light gold brown
IT'S COLOR 7.43 - 7KG medium copper gold blonde
IT'S COLOR 7.43 - 7KG medium copper gold blonde
IT'S COLOR 7.4 - 7K medium copper blonde
IT'S COLOR 7.4 - 7K medium copper blonde
IT'S COLOR 6.4 - 6 K dark copper blonde
IT'S COLOR 6.4 - 6 K dark copper blonde
IT'S COLOR 4.4 - 4K medium copper brown
IT'S COLOR 4.4 - 4K medium copper brown
IT'S COLOR medium blonde Tobacco Virginia 7.7 - 7M
IT'S COLOR medium blonde Tobacco Virginia 7.7 - 7M
IT'S COLOR 8.3 - 8G light gold blonde
IT'S COLOR 8.3 - 8G light gold blonde
IT'S COLOR dark blonde Tobacco Cuba 6.7 - 6M
IT'S COLOR dark blonde Tobacco Cuba 6.7 - 6M
IT'S COLOR 8.4 - 8K light copper blonde
IT'S COLOR 8.4 - 8K light copper blonde
IT'S COLOR flame red 7F
IT'S COLOR flame red 7F
IT'S COLOR 7.6 - 7R medium red blonde
IT'S COLOR 7.6 - 7R medium red blonde
IT'S COLOR 7.31 - 7GA medium gold cold blonde 150
IT'S COLOR 7.31 - 7GA medium gold cold blonde 150
IT'S COLOR 8.1 - 8A light ash blonde 150 ml
IT'S COLOR 8.1 - 8A light ash blonde 150 ml
IT'S COLOR 5.5 - 5RM light auburn brown
IT'S COLOR 5.5 - 5RM light auburn brown
IT'S COLOR 7.40 - 7KO medium orange blonde
IT'S COLOR 7.40 - 7KO medium orange blonde
IT'S COLOR ruby red 6F
IT'S COLOR ruby red 6F
IT'S COLOR 7.64 - 7RK medium red copper blonde
IT'S COLOR 7.64 - 7RK medium red copper blonde
IT'S COLOR 6.66 - 6RR dark rich red blonde
IT'S COLOR 6.66 - 6RR dark rich red blonde
IT'S COLOR 8.44 - 8KK light rich copper blonde
IT'S COLOR 8.44 - 8KK light rich copper blonde
IT'S COLOR 6.64 - 6RK dark red copper blonde
IT'S COLOR 6.64 - 6RK dark red copper blonde
IT'S COLOR 5.6 - 5R light red brown
IT'S COLOR 5.6 - 5R light red brown
IT'S COLOR 4.5 - 4RM medium auburn brown
IT'S COLOR 4.5 - 4RM medium auburn brown
IT'S COLOR 4.6 - 4R medium red brown
IT'S COLOR 4.6 - 4R medium red brown
IT'S COLOR 9.16 - 9AR VERY LIGHT RED ASH BLONDE
IT'S COLOR 9.16 - 9AR VERY LIGHT RED ASH BLONDE
IT'S COLOR 5.26 - 5VR light violet brown 150ml
IT'S COLOR 5.26 - 5VR light violet brown 150ml
IT'S COLOR 10.1 - 10A lightest ash blonde 150ml
IT'S COLOR 10.1 - 10A lightest ash blonde 150ml
IT'S COLOR lvl10 pearl 150ml
IT'S COLOR lvl10 pearl 150ml
IT'S COLOR 10S LIGHTEST SAND BLONDE
IT'S COLOR 10S LIGHTEST SAND BLONDE
IT'S COLOR 9 MOTHER OF PEARL
IT'S COLOR 9 MOTHER OF PEARL
IT'S COLOR 6.00 - 6NN dark cold blonde 150 ml
IT'S COLOR 6.00 - 6NN dark cold blonde 150 ml
IT'S COLOR 8.46 - 8KR light copper red blonde 150
IT'S COLOR 8.46 - 8KR light copper red blonde 150
IT'S COLOR 8.00 - 8NN light cold blonde 150 ml
IT'S COLOR 8.00 - 8NN light cold blonde 150 ml
IT'S COLOR 7.1 - 7A medium ash blonde 150 ml
IT'S COLOR 7.1 - 7A medium ash blonde 150 ml
IT'S COLOR 5.00 - 5NN light cold brown 150 ml
IT'S COLOR 5.00 - 5NN light cold brown 150 ml
IT'S COLOR 5.1 - 5A light ash brown 150 ml
IT'S COLOR 5.1 - 5A light ash brown 150 ml
IT'S COLOR 10.3 - 10G lightest gold blonde 150ml
IT'S COLOR 10.3 - 10G lightest gold blonde 150ml
IT'S COLOR 9.1 - 9A very light ash blonde 150 ml
IT'S COLOR 9.1 - 9A very light ash blonde 150 ml
IT'S COLOR - COLOR ENHANCERS YELLOW 150 ml
IT'S COLOR - COLOR ENHANCERS YELLOW 150 ml
IT'S COLOR 9.12 - 9AV VERY LIGHT IRISE' ASH BLONDE
IT'S COLOR 9.12 - 9AV VERY LIGHT IRISE' ASH BLONDE
IT'S COLOR 7.00 - 7NN medium cold blonde 150 ml
IT'S COLOR 7.00 - 7NN medium cold blonde 150 ml
IT'S COLOR 4.1 - 4A medium ash brown 150 ml
IT'S COLOR 4.1 - 4A medium ash brown 150 ml
IT'S COLOR 7.02 - 7NV irisè natural blonde 150ml
IT'S COLOR 7.02 - 7NV irisè natural blonde 150ml
IT'S COLOR 7.46 - 7KR medium copper red blonde 150
IT'S COLOR 7.46 - 7KR medium copper red blonde 150
IT'S COLOR 4.00 - 4NN medium cold brown 150 ml
IT'S COLOR 4.00 - 4NN medium cold brown 150 ml
IT'S COLOR 6.46 - 6KR dark copper red blonde 150 m
IT'S COLOR 6.46 - 6KR dark copper red blonde 150 m
IT'S COLOR 6.1 - 6A dark ash blonde 150 ml
IT'S COLOR 6.1 - 6A dark ash blonde 150 ml
IT'S COLOR intensifier violet 150ml
IT'S COLOR intensifier violet 150ml
IT'S COLOR intensifier blue 150ml
IT'S COLOR intensifier blue 150ml
IT'S COLOR 10.81 - 10SA LIGHTEST SAND ASH BLONDE
IT'S COLOR 10.81 - 10SA LIGHTEST SAND ASH BLONDE
IT'S COLOR 10.11 - 10AA INTENSE ASH LIGHTEST BLOND
IT'S COLOR 10.11 - 10AA INTENSE ASH LIGHTEST BLOND
IT'S COLOR 8.11 - 8AA INTENSE ASH LIGHT BLONDE
IT'S COLOR 8.11 - 8AA INTENSE ASH LIGHT BLONDE
IT'S COLOR intensifier graphite grey 150ml
IT'S COLOR intensifier graphite grey 150ml
IT'S COLOR 8.02 - 8NV LIGHT IRISE' NATURAL BLONDE
IT'S COLOR 8.02 - 8NV LIGHT IRISE' NATURAL BLONDE
IT'S COLOR 12.00 - 12NN super blonde natural 150ml
IT'S COLOR 12.00 - 12NN super blonde natural 150ml
IT'S COLOR 12.1 - 12A super blonde ash 150ml
IT'S COLOR 12.1 - 12A super blonde ash 150ml
IT'S COLOR 10.00 - 10NN LIGHTEST COLD BLONDE
IT'S COLOR 10.00 - 10NN LIGHTEST COLD BLONDE
IT'S COLOR 12.02 - 12NV super blonde natural beige
IT'S COLOR 12.02 - 12NV super blonde natural beige
IT'S COLOR 7.71 - 7MA medium blonde cold maroon 15
IT'S COLOR 7.71 - 7MA medium blonde cold maroon 15
IT'S COLOR 12.111 - 12AAA super blonde strong ash
IT'S COLOR 12.111 - 12AAA super blonde strong ash
IT'S COLOR 5.71 - 5MA light brown cold maroon 150
IT'S COLOR 5.71 - 5MA light brown cold maroon 150
IT'S COLOR 12.21 - 12VA super blonde irisè ash 150
IT'S COLOR 12.21 - 12VA super blonde irisè ash 150
IT'S COLOR 9.00 - 9NN very light cold blonde 150 m
IT'S COLOR 9.00 - 9NN very light cold blonde 150 m
IT'S COLOR 13.00 - 13NN ultra blonde natural pearl
IT'S COLOR 13.00 - 13NN ultra blonde natural pearl
IT'S COLOR 6.71 - 6MA dark blonde cold maroon 150
IT'S COLOR 6.71 - 6MA dark blonde cold maroon 150
IT'S COLOR 12.03 - 12NG super blonde natural gold
IT'S COLOR 12.03 - 12NG super blonde natural gold
IT'S COLOR 10.02 - 10NV lightest irisè natural blo
IT'S COLOR 10.02 - 10NV lightest irisè natural blo
IT'S COLOR 5.31- 5GA light gold cold brown 150 ml
IT'S COLOR 5.31- 5GA light gold cold brown 150 ml
IT'S COLOR 9.02 - 9NV very light irisè natural blo
IT'S COLOR 9.02 - 9NV very light irisè natural blo
IT'S COLOR 12.11 - 12AA super blonde intense ash 1
IT'S COLOR 12.11 - 12AA super blonde intense ash 1
IT'S COLOR extra blonding cream light blue 150ml
IT'S COLOR extra blonding cream light blue 150ml
IT'S COLOR extra blonding cream neutral 150ml
IT'S COLOR extra blonding cream neutral 150ml
IT'S COLOR 1.0 - 1N black
IT'S COLOR 1.0 - 1N black
IT'S COLOR lvl9 avion 150ml
IT'S COLOR lvl9 avion 150ml
IT'S COLOR 13.01 - 13NA ultra blonde natural ash 1
IT'S COLOR 13.01 - 13NA ultra blonde natural ash 1
IT'S COLOR 4.71 - 4MA medium brown cold maroon 15
IT'S COLOR 4.71 - 4MA medium brown cold maroon 15
IT'S COLOR 4.80 - 4CN MEDIUM NATURAL MATTE BROWN 1
IT'S COLOR 4.80 - 4CN MEDIUM NATURAL MATTE BROWN 1
IT'S COLOR 5.80 - 5CN LIGHT NATURAL MATTE BROWN 15
IT'S COLOR 5.80 - 5CN LIGHT NATURAL MATTE BROWN 15
IT'S COLOR 6.80 - 6CN DARK NATURAL MATTE BLONDE 15
IT'S COLOR 6.80 - 6CN DARK NATURAL MATTE BLONDE 15
IT'S COLOR 7.80 - 7CN MEDIUM NATURAL MATTE BLONDE
IT'S COLOR 7.80 - 7CN MEDIUM NATURAL MATTE BLONDE
IT'S COLOR 8.08 - 8NC LIGHT SOFT MATTE BLONDE 150
IT'S COLOR 8.08 - 8NC LIGHT SOFT MATTE BLONDE 150
IT'S COLOR 9.08 - 9NC VERY LIGHT SOFT MATTE BLONDE
IT'S COLOR 9.08 - 9NC VERY LIGHT SOFT MATTE BLONDE
IT'S COLOR 10.08 - 10NC LIGHTEST SOFT MATTE BLOND
IT'S COLOR 10.08 - 10NC LIGHTEST SOFT MATTE BLOND
IT'S COLOR 6.34 - 6GK DARK GOLD COPPER BLONDE 150M
IT'S COLOR 6.34 - 6GK DARK GOLD COPPER BLONDE 150M
IT'S COLOR CONTROL ULTRAVIOLET/21 150ML
IT'S COLOR CONTROL ULTRAVIOLET/21 150ML
IT'S COLOR CONTROL GRAPES/22 150ML
IT'S COLOR CONTROL GRAPES/22 150ML
IT'S COLOR CONTROL GRENADINE/65 150ML
IT'S COLOR CONTROL GRENADINE/65 150ML
IT'S COLOR CONTROL CITRUS/33 150ML
IT'S COLOR CONTROL CITRUS/33 150ML
IT'S COLOR CONTROL GALAXY/BB 150ML
IT'S COLOR CONTROL GALAXY/BB 150ML
IT'S COLOR CONTROL SMOKE/11 150ML
IT'S COLOR CONTROL SMOKE/11 150ML
IT'S COLOR CONTROL FOREST/88 150ML
IT'S COLOR CONTROL FOREST/88 150ML
IT'S COLOR CONTROL SCARLET/66 150ML
IT'S COLOR CONTROL SCARLET/66 150ML
IT'S COLOR CONTROL ROSE/06 150ML
IT'S COLOR CONTROL ROSE/06 150ML
IT'S COLOR 8.34 - 8GK LIGHT GOLD COPPER BLONDE 150
IT'S COLOR 8.34 - 8GK LIGHT GOLD COPPER BLONDE 150
IT'S COLOR 6.72 - 6MV DARK BROWN IRISÉ BLONDE 150M
IT'S COLOR 6.72 - 6MV DARK BROWN IRISÉ BLONDE 150M
IT'S COLOR 7.72 - 7MV MEDIUM BROWN IRISÉ BLONDE 15
IT'S COLOR 7.72 - 7MV MEDIUM BROWN IRISÉ BLONDE 15
IT'S COLOR 8.72 - 8MV LIGHT BROWN IRISÉ BLONDE 150
IT'S COLOR 8.72 - 8MV LIGHT BROWN IRISÉ BLONDE 150
IT'S COLOR 6.02 - 6NV DARK IRISÉ NATURAL BLONDE 15
IT'S COLOR 6.02 - 6NV DARK IRISÉ NATURAL BLONDE 15
IT'S COLOR 6.56 - 6RMR DARK MAHOGANY RED BLONDE 15
IT'S COLOR 6.56 - 6RMR DARK MAHOGANY RED BLONDE 15
IT'S COLOR 6.40 - 6KO DARK ORANGE BLONDE 150ML
IT'S COLOR 6.40 - 6KO DARK ORANGE BLONDE 150ML
IT'S COLOR 9.24 - 9VK VERY LIGHT IRISÉ COPPER BLON
IT'S COLOR 9.24 - 9VK VERY LIGHT IRISÉ COPPER BLON
IT'S COLOR EXTRA BLONDING CREAM IRISÉ 150ML
IT'S COLOR EXTRA BLONDING CREAM IRISÉ 150ML
IT'S COLOR 10.72 - 10MV LIGHTEST BROWN IRISÉ BLOND
IT'S COLOR 10.72 - 10MV LIGHTEST BROWN IRISÉ BLOND
IT'S COLOR 7.56 - 7RMR MEDIUM MAHOGANY RED BLONDE
IT'S COLOR 7.56 - 7RMR MEDIUM MAHOGANY RED BLONDE
IT'S COLOR 8.40 - 8KO LIGHT ORANGE BLONDE 150ML
IT'S COLOR 8.40 - 8KO LIGHT ORANGE BLONDE 150ML
PHYTO-TECHNOLOGY
BEAUTY INSTRUCTION
PHYTO-TECHNOLOGY

Characterized by a high quantity and variety of pigments. Formulation with Milk and Coconut Oil , Amino Acids and Oligomineral . In addition, presence of the Amphoteric Molecule that gives uniformity and balance.

Available in 100 shades plus 9 super /ultra superschiarants, 2 lightening additives, 3 intensifiers, 3 correctors, 1 neutral.

BEAUTY INSTRUCTION

Usable with oxygen IT’S COLOR O2 at 0, 10, 20, 30, 40 volumes.
1: 1 color /oxidant mixing ratio, with 1: 2 super-lighteners.

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